Those who want to experience the future of consumer electronics, must pay a visit to CES (Consumer Electronics Show), one of the largest consumer electronics and consumer technology tradeshows worldwide. A lot of startups and industry leaders, such as Amazon, Google and Microsoft, will showcase their latest products and technologies to the public there.
And the year 2017 is supposed to be very special: because CES celebrates its 50th birthday! Look back to 1967: the exhibition took place in the city of desert for the first time, featuring only 117 exhibitors. 50 years later, exhibition visitors will be warmly welcome by around 1,700 manufacturers from all over the world (including 1,300 from China). During the first CES tradeshow, Motorola presented a colour television as its highlight. Other innovative products, like the first models of the remote control and the newest audio and stereo devices, could also catch everybody’s eyes.
Today, we are talking about 4K and 360° recording when it refers to video. Compared to the past, there are more than enough remote controls on the market, unless they are used to turn the oven on and out via smartphone. Furthermore, audiovisual devices are still very popular among the new products. Microsoft planned to introduce a brand new „premium audio“ speaker with a number of additional features, together with the German manufacturer Harman Kardon. Google will demonstrate its “Aviva Speaker” to host its cloud-based intelligence. Also attractive will be the Kindle-style tablet for blind and partially sighted people, which could make reading text and working with graphs easier for millions suffering from sight problems.
Besides so many inventions for household, more and more automobile manufacturers make use of CES as a special stage to show their new technologies. Among others, BMW, Honda, Fiat Chrysler, and even the German automotive supplier Schaeffler will be present there. Their press conference will be live streamed on the internet.
“Our notion of mobility will change more dramatically in the next five to ten years than in the preceding 50,” stated Ola Källenius, Member of the Board of Management of Daimler AG, responsible for Group Research and Mercedes-Benz Cars Development.
It almost becomes a tradition that Mercedes-Benz showcases its new visions on cars and car driving at CES. This year, Mercedes-Benz’s presentation is characterised by the new corporate strategy C.A.S.E (Connected, Autonomous, Shared & Service und Electric Drive).
The German automotive manufacturer Daimler is a pioneer of expanding its product portfolio for years, without limiting itself to just producing cars. “Car2 Go”, “Moovel” or “mytaxi”, these services have already their own position on market. The company shows a strong interest on supporting startups as well as a visible culture change in Daimler. The company aims to combine the “Spirit of Silicon Valley” with the engineering art in the oldest automotive manufacturer company of the world.
In Las Vegas, Mercedes-Benz not only wants to share its achievements and engagements with the exhibition visitors. A special highlight will be the livestreaming of 8 Inspiration Talks on January 5 and January 6, 2017 with experts of Mercedes-Benz and other companies – moderated by Guy Kawasaki, Tech-Evangelist and Mercedes-Benz brand ambassador. Topics range from autonomous driving to “Ultimate Health Device”.
Following is the livestreaming schedule in detail (English only). As usual, you can all these live streams on whats live?.
5 January 2017, 11 a.m. PST* (20:00 CET**):
Topic: Connected – The Car as the Ultimate Health Device
Experts: Ola Källenius, Member of the Board of Management, Daimler AG Group Research & Mercedes-Benz Cars Development; David Agus, Professor of Medicine and Engineering at University of Southern California
5 January 2017, 12 noon PST (21:00 CET):
Topic: Electric Intelligence – Opportunities and Limitations
Experts: Axel Harries, Head of CASE/EVA, Daimler AG; Roger Atkins, Managing Director Electric Vehicles Outlook Ltd.
5 January 2017, 1 p.m. PST (22:00 CET):
Topic: Autonomous Driving – It’s all about the Maps
Experts: Ola Källenius, Member of the Board of Management, Daimler AG Group Research & Mercedes-Benz Cars Development; Edzard Overbeek, CEO HERE
5 January 2017, 2 p.m. PST (23:00 CET):
Topic: Shared Mobility meets Mobility Services
Experts: Volker Mornhinweg, Head of Mercedes-Benz Vans, Mercedes-Benz
Andreas Raptopoulos, co-founder, CEO Matternet
6 January 2017, 11 a.m. PST (20:00 CET):
Topic: Join the Electric Revolution
Experts: Ola Källenius Member of the Board of Management, Daimler AG Group Research & Mercedes-Benz Cars Development; Roger Atkins, Managing Director Electric Vehicles Outlook Ltd.
6 January 2017, 12 noon PST (21:00 CET):
Topic: Artificial Intelligence – Chances and Challenges
Experts: Sajjad Khan, Vice President Digital Vehicle & Mobility, Daimler AG; Jen-Hsun Huang, NVIDIA co-founder, President & CEO
6 January 2017, 1 p.m. PST (22:00 CET):
Topic: From Owning to Sharing: a New Business Model?
Experts: Ola Källenius, Member of the Board of Management, Daimler AG Group Research & Mercedes-Benz Cars Development; Saeed Amidi, founder and CEO of Plug and Play Tech Center
6 January 2017, 2 p.m. PST (23:00 CET):
Topic: Autonomous Driving – More than Hype?
Experts: Michael Hafner, Head of Automated Driving and Active Safety, Daimler AG; Robert Scoble, American blogger, technical evangelist and author
*Pacific Standard Time **Central European Time